875

Turban, Efraim,author

Ninth edition

1 online resource (XXVIII, 636 pages) 90 illustrations, 75 illustrations in color

Springer Texts in Business and Economics

Chapter 1. Overview of Electronic Commerce -- Chapter 2. E-Commerce: Mechanisms, Platforms, and Tools -- Chapter 3. Retailing in Electronic Commerce: Products and Services -- Chapter 4. Business-to-Business E-Commerce -- Chapter 5. Innovative EC Systems: From E-Government to E-Learning, E-Health, Sharing Economy and P2P Commerce -- Chapter 6. Mobile Commerce and the Internet of Things -- Chapter 7. Intelligent (Smart) E-Commerce -- Chapter 8. Social Commerce: Foundations, Social Marketing, and Advertising -- Chapter 9. Social Enterprise and Other Social Commerce Topics -- Chapter 10. Marketing and Advertising in E-Commerce -- Chapter 11. E-Commerce Security and Fraud Issues and Protections -- Chapter 12. Electronic Commerce Payment Systems -- Chapter 13. Order Fulfillment along the Supply Chain in E-Commerce -- Chapter 14. EC Strategy, Globalization, SMEs and Implementation -- Chapter 15. E-Commerce: Regulatory, Ethical, and Social Environments

Outland, Jonathan, , King, David R., , Lee, Jae Kyu, , Liang, Ting-Peng, , Turban, Deborrah C., , Ohio Library and Information Network