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RecordNumber
1575
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Author
Phillips, Robert L1955-(Robert Lewis)
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Title
Pricing and revenue optimization
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Author Statement
Robert L. Phillips.
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Publication
Stanford Business Books
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Publication Year
2005
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Collation
xii, 355 p. ill. 26 cm
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Notes
Includes bibliographical references (p. [337]-343) and index. , Background and introduction -- Introduction to pricing and revenue optimization -- Basic price optimization -- Price differentiation -- Pricing with constrained supply -- Revenue management -- Capacity allocation -- Network management -- Overbooking -- Markdown management -- Customized pricing -- Pro and customer acceptance
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Subject
Pricing. , Revenue management.
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